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17 Sustainable Fashion Blogs You Should Follow

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By: Katie Lemon

A woman holding a mug sits and shows off her WAMA Underwear.

Sustainable fashion blogs are the best place to get a wealth of information on everything from the most sustainable fabrics and low impact dyes to how to find the best hemp bra or minimalist clothing. Of course, there are so many ethical fashion bloggers these days, so I’ve made it a whole lot easier to find your new favorite sustainable fashion blogs today. Here are the top 17:


Hemp Thongs

The Perfect Pair of Minimalist Underwear

 

Hemp Thongs

The Perfect Pair of

Minimalist Underwear


17 Sustainable Fashion Blogs You Should Follow

(table of contents)

 

Let’s jump right in! Starting with my (totally unbiased) favorite...

 

1. WAMA UNDERWEAR

A woman does yoga in WAMA hemp underwear.

Of course I had to start here—WAMA is one of the best sustainable fashion blogs, especially if you’re looking for interesting hemp facts or other info on this miracle fabric. WAMA’s mission is to help you protect your privates naturally, with hemp goodies like high waisted underwear for women and mens boxers.

 

WHY YOU'LL LOVE IT

  • Get detailed, well-researched info on all the hottest topics in sustainable fashion: from fabric comparisons to brand roundups, we’ve got you covered.
  • Have all your sustainable fashion and hemp underwear questions answered! We listen when you ask, and put together comprehensive guides to break down everything from whether you should sleep in panties to why you should try hemp toilet paper.
  • We love interacting with you! Have a question or something to say? You can always let us know in the comments, and we’ll chat more with you there.

WEBSITE

wamaunderwear.com

 

2. ECO WARRIOR PRINCESS

Eco Warrior Princess stands in front of a drawing of the world and plastic waste.

Eco Warrior Princess was started in 2010 by Jennifer Nini and has grown to be one of the biggest ethical fashion blogs in 2020. The organic farm owner and environmental activist wanted to redefine what it means to live a sustainable life, which is why Eco Warrior Princess reports on everything from green technology to feminism’s place in environmental justice.

 

WHY YOU'LL LOVE IT

  • This sustainable fashion blog is really more of an eco-friendly media brand these days, so they’re always launching new exciting initiatives like webinars and conferences.
  • Their tone is fun and clever, but still super informative. If you’re looking to learn lots while enjoying the read, Eco Warrior Princess is the place to go.
  • Check out articles on everything from fashion, to business, to beauty and wellness.

WEBSITE

ecowarriorprincess.net

 

3. SUSTAINABLY CHIC

Natalie of Sustainably Chic crouches next to a tree and rests her hands under her chin.

Founded in 2014 by Jacksonville, Florida resident Natalie, Sustainably Chic is a great resource for all things sustainable fashion and green beauty. Sustainably Chic is the sort of ethical fashion blog you can get lost in for hours, reading Natalie’s incredible roundups on everything hot in sustainable fashion: from the best ethical jumpsuits and rompers to her top picks for eco-friendly maternity clothes.

 

WHY YOU'LL LOVE IT

  • My favorite part of Sustainably Chic is their comprehensive brand directory. Whether you’re in search of sustainably made womenswear, activewear, kids clothing, or organic underwear, Natalie has got you covered.
  • Be sure to check out their growing ‘True Cost’ series, which deep dives into why sustainable fashion costs what it does.
  • As Natalie’s family grows, she’s begun to cover additional green topics, like consciously raising children and using eco-friendly baby products.

WEBSITE

sustainably-chic.com

 

4. ECOCULT

Alden Wicker of EcoCult walks down a busy Manhattan street.

EcoCult’s editor-in-chief, Alden Wicker, is so devoted to investigating the international sustainable fashion industry that she spent a full year travelling the globe, researching and visiting various parts of the clothing supply chain to find out what’s really going on in today’s eco-friendly fashion world. Everything on EcoCult is well-researched and presented in a scientific yet thoughtful and thorough way. I can’t get enough!

 

WHY YOU'LL LOVE IT

  • EcoCult has everything from seasonal sustainable fashion roundups to exploratory pieces like their coverage of where fashion falls on the list of most polluting industries. I promise, you’ll always learn something new when reading an EcoCult piece!
  • Enjoy in-depth coverage of fashion, as well as sustainability in travel, beauty, apartment living, and weddings.
  • Trust me, you’ll love EcoCult’s careful balance of light-hearted curiosity and heavy-hitting evidence.

WEBSITE

ecocult.com

 

5. SUSTAINABLE JUNGLE

The Sustainable Jungle logo

Lyall and Joy of Sustainable Jungle believe that all people hold the power to effect change, which is why they’re committed to sharing their favorite organizations, brands, and changemakers with the world to inspire us all to live a more sustainable life. I love Sustainable Jungle for their fun and laid-back tone—reading their posts feels like having a chat with a friend, one who just so happens to be super informed about ethical fashion and sustainable living.

 

WHY YOU'LL LOVE IT

  • Sustainable Jungle offers comprehensive coverage of just about everything zero waste. Whether you’re looking for waste free mascara, cleaning products, or sunscreen, they have the best recommendations.
  • If you’d rather listen than read, Sustainable Jungle actually has a podcast to keep you updated on environmental activists and other cool people involved in making the world a better place: including everything the likes of shark scientists and mindfulness teachers.
  • Sustainable Jungle cares about inclusivity: they have awesome coverage of body-positive ethical brands and showcase a diverse range of humans in their images.

WEBSITE

sustainablejungle.com

 

6. MY GREEN CLOSET

The My Green Closet sustainable fashion blog logo.

My Green Closet was started from within the conventional fashion industry as a revolt by a fashion design student. The more that founder Erin Polowy learned about fast fashion and it’s devastating environmental effects, the more she knew she didn’t want to contribute to such a problematic industry. So she started My Green Closet to advocate for and share information about sustainable fashion.

 

WHY YOU'LL LOVE IT

  • In addition to the blog, My Green Closet also has a great YouTube channel. Check it out to see visual content like styling tips, reviews, and vlog style videos.
  • Much like Sustainably Chic, My Green Closet offers a brand directory chock full of ethical fashion brands you can feel good supporting.
  • For those looking for guidance in becoming more eco-friendly, Erin offers a comprehensive e-book filled with activities and tools to help you on your journey.

WEBSITE

mygreencloset.com

 

7. GOING ZERO WASTE

Kathryn, founder of Going Zero Waste blog, smiles at the camera.

Kathryn, the founder of Going Zero Waste, first began her journey to green living when she suffered from a benign yet painful tumor as a college student. That’s when she realized the deep link between personal health and the products that people use and consume regularly, which catapulted her into living a more conscious, zero waste, eco-friendly lifestyle.

 

WHY YOU'LL LOVE IT

  • Going Zero Waste offers the perfect starting place for those interested in a zero waste lifestyle. Kathryn has a tab with all sorts of useful info and tips to get you started on your journey.
  • If you are interested in diving into the zero waste lifestyle, what better way to start than Kathryn’s very own 31 day zero waste challenge? You’ll have to check it out!
  • In true eco-friendly style, Going Zero Waste has some really cool ideas for DIYs, for everything from toothpaste to compost bins!

WEBSITE

goingzerowaste.com

 

8. CONSCIOUS FASHION COLLECTIVE

The logo for Conscious Fashion Collective.

Conscious Fashion Collective was created to be the ultimate directory for all things sustainable. The platform mostly serves to provide readers with the very best resources and recommendations for every sort of sustainable fashion item under the sun, but they also take time to highlight specific organizations from time to time.

 

WHY YOU'LL LOVE IT

  • Conscious Fashion Collective offers robust gift guides for everyone and everything on your list: be it an expecting mom or your foodie friend at the holidays.
  • This ethical fashion blog has comprehensive guides on where to buy all sorts of eco-friendly clothing, but what I really love is that they take the time and care to highlight brands in different areas, like New York, LA, and the UK.
  • Not only can you find the best brands for every kind of clothing item, Conscious Fashion Collective also gives you the details on all the top second hand stores so you can really reduce, reuse, and recycle.

WEBSITE

consciousfashion.co

 

9. ETHICALLY KATE

Kate Hall of Ethically Kate writes in a notebook on a wooden table.

Kate Hall of Ethically Kate isn’t willing to believe that one person can’t make a difference, which is why she’s so devoted to living her sustainable life on display in hopes of inspiring others to do the same. Her sustainable fashion blog is full of interesting thought pieces and lifestyle tips to help you be as eco-friendly as possible in your day to day life.

 

WHY YOU'LL LOVE IT

  • While Ethically Kate is a great resource for anyone and everyone, readers in New Zealand will especially glean useful info from Kate’s blog as she sometimes recommends products specifically from her home country.
  • If you’re looking for ethical fashion blogs with an honest yet down-to-earth vibe, Ethically Kate is the best! Her posts are well-researched but super clear and easy to read.
  • Ethically Kate is all about sharing the love, so when you’re finished reading this post, consider checking out her recommendations for killer sustainable fashion blogs as well!

WEBSITE

ethicallykate.com

 

10. THE HONEST CONSUMER

Emily of The Honest Consumer poses outside, smiling and wearing sunglasses.

This sustainable fashion blog brings a whole new level of radical honesty to the fashion blogging game. Founder Emily is frank and candid about both her efforts to live consciously and her journey with anxiety. Reading Emily’s posts, you can tell she really cares about her community and the recommendations she makes.

 

WHY YOU'LL LOVE IT

  • Emily’s ethical lifestyle coverage is comprehensive, with articles on everything from seasonal fashion to sustainable wedding tips and conscious travel.
  • If you’ve ever suffered from anxiety, you might really resonate with The Honest Consumer. Emily often reflects on the role anxiety has played in her life both as a business woman and a conscious consumer.
  • Want to wear your ethical heart on your sleeve? Emily makes that easy, with her own ethical t-shirt line “Give a Damn.”

WEBSITE

thehonestconsumer.com

 

11. CONSCIOUS LIFE & STYLE

The founder of Conscious Life and Style poses in Chicago.

At Conscious Life & Style, founder Elizabeth’s ultimate goal is to make living sustainably as accessible as possible. She was first inspired to fight for change in the fashion industry after the 2013 Rana Plaza factory collapse in Bangladesh. The main way she does this is through detailed brands guides for ethical shoppers and innumerable tips on her blog.

 

WHY YOU'LL LOVE IT

  • Elizabeth is mindful of the fact that conscious shoppers come from all backgrounds, which is why she has guides on affordable sustainable brands as well as where to find the best second hand clothes. Love that!
  • Conscious Life & Style’s aesthetic is both soothing and gorgeous: with soft pink shades and a casual yet warm tone of voice, you’ll find yourself both entertained and informed while reading this sustainable fashion blog.
  • One of my favorite parts of Conscious Life & Style? The founder interviews, where Elizabeth goes behind the scenes with the entrepreneurs responsible for your favorite ethical clothing brands.

WEBSITE

consciouslifeandstyle.com

 

12. ETHICAL MADE EASY

A woman holds a sunhat to her head with the words ‘we make living ethically, easy’ next to it.

Ethical Made Easy was born after founder Jasmine saw the documentary True Cost and was shocked to realize the pervasive issues alive in the fashion industry. Jasmine is different from a lot of other ethical fashion bloggers: she wants everyone to feel welcome in the sustainable fashion world, no matter your budget or knowledge base of the industry.

 

WHY YOU'LL LOVE IT

  • Ethical Made Easy has some of the very best fabric guides: whether you’re curious about what fleece is or how vegan leather really stacks up ethically, this sustainable fashion blog has got you covered.
  • This is one of the best ethical fashion blogs for interview-style pieces. From movers and shakers in the fashion industry to behind the brand conversations, Ethical Made Easy provides so many looks into the lives of those making fashion more sustainable.
  • Not sure where to get started on your ethical fashion journey? Ethical Made Easy has you covered, with an extensive library of recommendations for books, podcasts, and films to help educate you.

WEBSITE

ethicalmadeeasy.com

 

13. THE GREEN HUB

The founder of The Green Hub smiles at a farmers market and holds her purchases.

If you’re looking for ethical fashion bloggers from Australia, The Green Hub will be your top choice. The Green Hub’s founder Kira is open and honest about her journey in sustainable fashion, and I love that she brings some colorful language to her content. The Green Hub is dubbed a digital magazine, which will make sense when you see what a wealth of information they provide every month!

 

WHY YOU'LL LOVE IT

  • The Green Hub is committed to sharing all sorts of brands—I loved their write up on the top Aboriginal fashion labels readers should know about.
  • You’ll find plenty of thought-provoking content on The Green Hub. Some of my favorites include their exploration of shopping second hand vs ethically made, and their investigation of the sustainability of bamboo (which I have many thoughts on, especially when comparing hemp vs bamboo).
  • The Green Hub covers lots of topics in addition to fashion, including sustainable eating, climate change, and how to sustainably raise a pet!

WEBSITE

thegreenhubonline.com

 

Hemp Thongs

The Perfect Pair of

Minimalist Underwear

 

14. GOOD ON YOU

The motto of sustainable fashion blog Good On You, ‘wear the change you want to see.’

Good On You is the ultimate resource for the lowdown on all your favorite ethical and sustainable fashion brands. No joke, I check their site pretty much every time I hear about a new brand or want to know about the eco-friendly details of a certain fabric.

 

WHY YOU'LL LOVE IT

  • Good On You has ratings on every brand under the sun, from fast fashion options like H&M and Adidas to slow fashion like WAMA.
  • It’s so easy to search for ratings: you can sort alphabetically or by category, and each write up is a true deep dive into the sustainable and not-so-sustainable elements of each brand.
  • On top of their brand ratings, Good On You offers so much information on ethical living. Truly, this site is so much more than your typical sustainable fashion blog!

WEBSITE

goodonyou.eco

 

15. SIMPLY LIV & CO

Founder of Simply Liv and Co jumps with her family in front of a mountain range.

The founder of Simply Liv & Co, Olivia naturally, had an interesting journey into becoming one of the top sustainable fashion blogs. After starting a family much younger than she anticipated, she wanted a capsule wardrobe for her tiny RV home. That’s when she realized if she was going to be mindful about her material belongings, it only made sense to buy ethically. Since then, Simply Liv & Co has become an incredible resource for new and experienced minimalists alike.

 

WHY YOU'LL LOVE IT

  • For all the sustainable mamas out there, Olivia is an incredible resource to have. Just browse through her “motherhood” category for inspiration on raising kids consciously and ethically.
  • If you’re into minimalist clothing, then Olivia has got you covered. Living tiny (in an RV in Colorado, no less!) has made Olivia very creative at making clothes do double and triple duty, and she shows you how to do the same.
  • Simply Liv & Co offers some really cool resources for streamlining your sustainable life—including a zero waste yearly planner and an e-course on disconnecting from social media more.

WEBSITE

simplylivandco.com

 

16. BE KIND COCO

Chloe of Be Kind Coco wears a hat and scarf and looks out at the ocean.

Chloe started Be Kind CoCo after realizing that all of her beauty products were tested on animals, which launched her into living cruelty-free. This lifestyle choice soon expanded to the clothes she wore and just about every other aspect of her life. Chloe’s sustainable fashion blog is upbeat and fun to read, but she never skimps on providing insightful info.

 

WHY YOU'LL LOVE IT

  • Whether it’s your goal to live cruelty-free, minimally, and/or sustainably, Chloe has a wide variety of blog posts on her site catering to each facet of ethical fashion.
  • Be Kind CoCo isn’t just a blog, it’s also a YouTube channel! Be sure to check out Chloe’s snappy and informative videos for more ideas on sustainable fashion.
  • Not only is Chloe one of the best ethical fashion bloggers, but she’s also committed to covering environmental topics like coral bleaching and the effects of electronic waste on the earth.

WEBSITE

bekindcoco.com

 

17. MY SLOW WORLD

Alexandra of My Slow World smiles at the camera and wears a pale green sweater.

Founder Alexandra first started My Slow World several years ago after experiencing burn out from a life too busy and not fulfilling enough. This shifted her attention to living slow and meaningfully, including the way she got dressed and filled her wardrobe. Today, Alexandra gives killer tips for living slow and wearing ethical fashion.

 

WHY YOU'LL LOVE IT

  • My Slow World’s “get to know” category is a great way to find your new favorite sustainable brands. Alexandra crafts detailed write ups so you can learn all about the best new ethical labels!
  • One part of My Slow World that I’m super excited about is the sustainable maps section. Alexandra has put together interactive maps of the best vegan food and slow fashion spots in both Berlin, Germany and Groningen, Netherlands. So far there are only these two maps, so be sure to check back soon!
  • I love My Slow World’s thrifting tips section. You won’t want to miss their guide on thrifting for beginners!

WEBSITE

myslowworld.com

 

Hemp Thongs

The Perfect Pair of Minimalist Underwear

 

 

CONCLUSION: 17 SUSTAINABLE FASHION BLOGS YOU SHOULD FOLLOW

With these top 17 sustainable fashion blogs, you’ll never run out of inspiration for living minimally and ethically. Whether you’re in search of a brand directory for the best sustainable underwear or want to find out which vegan clothing brands to shop from, you’ll find all that and more on these 17 incredible ethical fashion blogs.

Which of these blogs is your favorite? Tell me why in the comments!

 



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